Blogging can be an amazing way to express yourself in a creative manner.
For those looking to make blogging a possible source of income, it’s important to understand the amount of work and dedication behind building a good blog which generates income.
Here, I will discuss some of the reasons why the majority of people who start blogging end up failing.
Not taking blogging serious enough
If you’re going to start something, you should be serious about it.
Sounds pretty simple right? Thats not the for case most people who want to create a blog. Successful blogs require a lot of time and work, it cant be treated like a side project or something you do solely on your free time. Blogging requires consistency and dedication, in fact, most blogs that have consistent posts and do everything right, might not even start seeing impactful results until the 1 or even 2 year point.
If you’re looking to make a good income from blogging, your have to treat it as a business and full-time job. Many blogs that about 1-2 years of constant content to start seeing results because it takes time to build visitor traffic to your blog.
So if you’re thinking about creating a blog for income, you must be ready to commit to creating consistent content for at least a year or more.
Once you start getting a significant amount of traffic on your blog, you can start including ads and take on paid sponsorships.
Not producing quality content
Quality content is key. People want to read and consume quality and valuable content. Your ability to create quality content can start with the type of niche you will be blogging about. It’s smart and highly recommended to blog about something you’re knowledgeable about.
If you have no previous knowledge of a specific niche, at least be passionate about it. That passion will help motivate you to research and immerse yourself into the niche so you can in turn create good content for your readers.
Not promoting and marketing yourself
Getting yourself our there is vital to the growth of your blog. You have to promote yourself and get people interested in your content. Especially in this day of age where more and more people are creating digital content and creating blogs. You have to stand out from the competition and there are numerous ways to do this.
Get social. Promote your content to your social media channels such as Facebook, Twitter, Linkedin, etc. I’m sure you already have followers on those platforms who will visit your blog.
Place your blogs website address on your business cards, your email signature, social media profiles, Craigslist, etc. You want to get as many people visiting your blog as possible so be creative as to where you can post your blogs website address.
Another way to promote yourself is by doing guest posts on other blogs. Blogs that receive tons of traffic are great opportunities to get some of their traffic to your blog. This can be done by guest blogging or asking the site owner if you can produce and post a piece of content on their blog which contributes to their purpose. This gets you in front of a large audience in hopes that some of them will be interested in you and visit your personal blog and ultimately become a follower.
If you have a specific niche you are genuinely passionate about or very interested in, creating a blog can be for you. Whether its a lifestyle blog, a blog about food, finance, or even a blog all about cheese, whatever you decide to blog about make sure you can dedicate a lot of time making consistent content for it.
Remember to take it seriously, create great quality and engaging content, and to always promote your blog.
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